Tracks Customers.

.Reports Profit

Automate Results.

Helix Metrics provides all the tools you need to scale your e-commerce business and achieve greater profitability, like an inbuilt server-side analytics engine that bypasses iOS14.5 limitations, tracks customers behaviour, and reports profit in real-time.

Before you take any action, you need to know the true profitability of your stores.

The four key pillars of

your profitability

This is your Real-Time Profit

and KPI Dashboard.

Now you exactly know the profit
and KPI’s of all of your stores.



Track the profitability of your products.
Scale your most profitable products
and optimize your least profitable ones.


Profit Analytics

Now, you exactly know which marketing channel makes you the most profit and which causes you to lose money.

In media buying, the fastest ways to make more money are the following: 

Either you Increase your revenue by spending more money on profitable ads.

Or you Optimize your spending to increase your Profit margin.

So let’s save a ton of time,
and make money! Shall we?

First Step:

Analyze your products

In e-commerce everything starts with a product. So it’s only logical if you start optimizing on the product level.

Kill or optimize products that are unprofitable, scale or double down on products that make you the most profit.

Helix Metrics Product Profitability widget gives you real-time data on your products’ current performance.

From the Top List, pick your most profitable product.

The Second Step

Analyze individual product performance

Helix Metrics’s Product Performance tool gives you exactly how much profit each marketing channel generated for your product.

It’s time for you to scale the marketing channel that is profitable, or optimize the one that isn’t. Click on the most profitable marketing channel, let’s say it’s Facebook ads.

The Third Step

Optimize for profit within Helix ads manager

Profit metrics in helix show you the real money that you take home. COGS, shipping and other fees have been deducted.

I assume you have a target Profit and Gross Profit margin in your head. If you make $100k in a month, you probably want to take home at least $20k ergo you have a target of %20 gross profit margin.

Helix’s shows you which campaigns, ad sets, or ads are aligned with your KPI’s and which aren’t.

Helix Tracks your customer forever. Check the customer journey of each purchase to verify its origins.

By clicking the purchase metric, you can check the whole customer journey of that sale



By investing $1, you get access to our tool in beta worth at least $499. You will become funding member with VIP support, and we maximize your monthly fee to $99 after we go public.


10 minutes

By investing 10 minutes of your time you can integrate our tool completely, get 100% accurate server-side tracking, multi-level deep profit analytics, and advanced marketing automation.

Limited to


Optimize for multiple attributions at the same time

Sometimes an unprofitable campaign drives you quality traffic that boosts your funnel, so even though it’s unprofitable in the last-click default attribution model, it can be profitable in the first-click model. 

By clicking the first-click purchase metrics, you can see all of the sales where the given campaign was the first-click. So this campaign put the user into your funnel in the first place.